Use Case
SERP API

Ad Intelligence API for Paid Search Monitoring

Paid search teams care about where commercial-intent queries point, which landing pages dominate them, and how intent changes across engines and markets. OrbitScraper's current public SERP contract is strongest at that commercial-query monitoring layer: detected_intent, normalized organic_results, related_searches, and query-by-query engine comparison.

Who this is for

Built for PPC analysts, paid search managers, growth marketers, performance agencies, and competitive intelligence teams tracking search coverage across Google, Bing, Brave, and DuckDuckGo.

What teams use it for

  • Monitor commercial-intent queries and the landing pages that win them.
  • Use detected_intent to prioritize which keyword sets matter most to growth teams.
  • Compare the same query across engines and markets without changing the integration pattern.

Visual reference

Existing OrbitScraper-style dashboards and workflow surfaces related to this use case.

Commercial SERP monitoring dashboard

Commercial SERP monitoring

Track landing-page ownership across bottom-of-funnel search terms.

Competitive query map dashboard

Competitive query map

Compare how the same buying-intent query behaves across competitors and markets.

SERP snapshot view

SERP snapshot view

Store query-level snapshots for review, scoring, and alerting.

Paid search reporting workspace

Reporting workspace

Turn recurring query checks into reports for growth and paid-search teams.

What the API returns for paid-search-adjacent monitoring

The current OrbitScraper public response is best used for commercial-query monitoring rather than direct ad-copy extraction. Teams use detected_intent, organic_results, related_searches, and search_information to understand who owns high-intent queries and how the query landscape changes over time.

If your workflow requires dedicated paid ad blocks or ad creative extraction, treat that as a separate data requirement. OrbitScraper's dependable public value today is the commercial-intent SERP layer and the ranking pages around it.

Commercial query request

curl -X POST "https://api.orbitscraper.com/v1/search" \
  -H "x-api-key: ORS_your_key" \
  -H "Content-Type: application/json" \
  -d '{
    "q": "crm software for startups",
    "engine": "google",
    "gl": "us",
    "num": 10
  }'

Fields growth teams usually store

{
  "detected_intent": "commercial",
  "organic_results": [
    {
      "position": 1,
      "title": "CRM Built for Startups",
      "link": "https://competitor.com/crm",
      "displayed_link": "competitor.com",
      "snippet": "Close more deals with less effort."
    }
  ],
  "related_searches": [
    { "query": "best crm for startup sales teams" }
  ]
}

Code example — competitor commercial query monitoring

Python monitoring script

In production, poll GET /v1/search/:jobId after the queue response, then filter organic_results for the competitor domain and store detected_intent with the snapshot.

import json
import requests

API_KEY = "ORS_your_key"
KEYWORDS = ["crm software", "crm for startups", "best crm 2026"]
COMPETITOR_DOMAIN = "competitor.com"

for keyword in KEYWORDS:
    response = requests.post(
        "https://api.orbitscraper.com/v1/search",
        headers={"x-api-key": API_KEY, "Content-Type": "application/json"},
        json={"q": keyword, "engine": "google", "gl": "us", "num": 10},
        timeout=30,
    )
    response.raise_for_status()
    payload = response.json()
    print(json.dumps({"keyword": keyword, "jobId": payload["jobId"]}, indent=2))

Key parameters for ad intelligence

  • engine: run the same query across multiple engines to see where competitors prioritize search visibility.
  • gl: compare country-by-country differences in commercial query composition.
  • device: mobile and desktop often show different landing-page competition and query layouts.
  • detected_intent: use as a routing signal for growth and paid-search workflows.

Who uses this

  • PPC agencies monitoring competitor visibility on client keyword sets.
  • In-house growth teams tracking which landing pages keep winning commercial queries.
  • Competitive intelligence teams comparing bottom-of-funnel query coverage across markets.
  • Brands watching trademark or brand-plus-category searches over time.

Build this workflow with OrbitScraper

Start with the product tags above, wire the request pattern into your app, and use the structured response fields that match this workflow. OrbitScraper is most valuable when your team stops manually checking search results and starts treating search data like a dependable input to software.

Start scraping faster - ask Orbit AI.